Express Flooring continues to slash prices while still
growing their market share through what most are calling the worst recession in
history. “Tough economic conditions have forced us to think smarter, act
swifter and search harder for discount prices in order to supply product at
affordable prices”, says Jason Bryan, Purchase Manager at Express Flooring.
Since conception Express Flooring has prided itself on speedy service, next day
installation & industry leading lowest prices available. “Having the lowest
prices around sometimes creates our own worst problems” says Bryan. “Offering
the lowest prices in the industry makes us a target to our competition. Every
day we have to be creative and find new ways to offer lower prices to remain
the leader. We launch a promotional discount program, then our competitors copy
us in order to compete forcing us to slash prices again. Luckily we have been
fortunate enough to do lots of business consistently through the recession
making us even more valuable to our suppliers. In return our suppliers create
special programs to help us remain the largest discount flooring provider in
the nation. Finally we have found a threshold that our competitors can’t compete
with and stay in business. These new low prices have helped us capture even
more market share which has made us even more valuable to our suppliers again.
It’s because of this recession we have needed to find more ways to offer lower
prices. We are even more excited about the economy coming back and where we
will be positioned with our suppliers”.
Express Flooring’s future looks bright and sunny with a
chance of even lower discounted flooring prices. Express Flooring has also
become a house hold name being the only flooring company in the nation offering
a Lifetime Installation Warranty.
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